Cartoon Network Claims Victory as Television's #1 Ad-Supported Network with Kids 6-11 for 2015
Wednesday, December 16, 2015
The Only Kids Channel to See Continued Growth
Also Ranks as #1 Choice with Fans Across All Screens
For the first time in its history, Cartoon Network is on track to finish the year as television's #1 ad-supported network with Kids 6-11,* while also expanding its reign as the leading choice for kids on all screens and its longstanding dominance with boys. The network will also mark its second consecutive year as the only top Kids channel to show growth across all platforms..
As the home for the mobile-first generation known as Plurals, Cartoon Network scored success on multiple fronts in 2015, from launching the year's #1 new animated series, We Bare Bears, to delivering triple-digit growth for the Cartoon Network App . The year also saw Cartoon Network's Adventure Time honored with the prestigious Peabody Award, and Cartoon Network Studios won more Emmys than any of the network's competitors including Outstanding Animated Series for the critically acclaimed Over The Garden Wall.
Cartoon Network's success in offering fans a deeply immersive experience across all platforms led to the following highlights in 2015:
• Cartoon Network is the only kids network to show continued growth, increasing its deliveries of Kids 6-11 by +6%, Kids 2-11 by +5% and Boys by +2%.
• The network is the #1 VOD choice across all cable networks for 2015.**
• Cartoon Network is home to seven of the Top 10 animated shows on television among boys 6-11 and 9-14.
• Cartoon Network's's top-ranked app has grown its audience by +122% compared to last year.
• The network's cross-platform video plays have grown +13% over 2014, including +165% growth on mobile.
*Source: Nielsen Media Research based on Live+7 Blended with Live+SD. January-November 2015 (12/29/14-11/29/15). Sellable day: Mon-Sun 6a-8p.
** Source: Rentrak Corporation On Demand Essentials Competitive Report. January-November 2015, US only Usage MVPDs, FOD, Network Collective View. Contains only participating networks. Excludes Music Choice
About Cartoon Network
Cartoon Network (CartoonNetwork.com) is Turner’s #1 ad-supported cable network with kids 6-11 in the U.S., with a global offering of the best in award-winning animated entertainment for kids and families across multiple platforms. Available in 192 countries and over 370 million homes, Cartoon Network takes its responsibilities to its audience seriously by embracing key social issues affecting families with initiatives such as Stop Bullying: Speak Up.
Cartoon Network is a part of Turner, a Time Warner company. Turner creates and programs branded news, entertainment, animation and young adult media environments on television and other platforms for consumers around the world.
Follow us @CartoonNetPR