CNN ‘ROAD TO ASEAN’: SINGAPORE
Tuesday, March 1, 2016
This month, CNN’s special series ‘Road to ASEAN’ continues its journey to Singapore, which according to the World Bank is the easiest place to do business. CNN goes on the road, and see how two companies there are faring.
In the first story, CNN goes inside the leading online fashion retailer in the region, Zalora, examining all aspects of the business from the warehouse to the design team. Some analysts expect Southeast Asia to become the world’s third-largest e-commerce market in just a few years. CNN finds out how the company tailors its strategy to succeed in the ASEAN market.
Next, CNN meets founder and CEO of homegrown Spa Esprit Group, Cynthia Chua. The entrepreneur is considered the woman with the golden touch; She’s behind everything from beauty salons to coffee houses to trendy restaurants. Now she is turning her attention to local farming and connecting people with what they consume.
Airtimes: Singapore/ Kuala Lumpur/ Manila/ Hong Kong/ Taipei/ Beijing
‘Road to ASEAN’ airs on March 8 and March 22 within CNN Today, CNNMoney view with Nina Dos Santos and News Stream.
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