Joe Hogan is executive vice president of portfolio sales and client partnerships for Turner Ad Sales. A Turner veteran with domestic and international business experience, Hogan has held leadership positions in Atlanta, Hong Kong, Chicago and New York. He is currently based in New York and reports to Donna Speciale, president, Turner Ad Sales.
Prior to the promotion to his current role in 2012, Hogan served as senior vice president and national sales manager for Turner Entertainment (TBS/TNT/truTV), with specific oversight of building truTV ad sales. Based in Chicago, Hogan and his team attracted dozens of new advertisers to the growing network, previously branded as Court TV, while also managing ad sales strategy for the top-rated networks TNT and TBS.
Hogan started his career with Pepsi, as their director of promotions, overseeing the Atlanta region. He joined Turner a year later, as an Atlanta-based account executive selling across all of the Turner properties. In 1992, Hogan relocated to Hong Kong for two years as vice president, Turner International Distribution and Business Development. In that role, he oversaw distribution strategy for the Hong Kong, Taiwan and China markets. Two years later, he returned to Atlanta where he expanded his oversight as senior vice president of distribution for all of Asia Pacific. Throughout the next few years, Hogan held brief leadership positions at both The Weather Channel in Atlanta and FOX in Chicago. He returned to Turner in 1998, this time as vice president and Midwest sales manager for TBS and TNT, out of the Chicago office. He remained in Chicago for several years within ad sales leadership roles, including periodic oversight for Cartoon Network Ad Sales. He was promoted to senior vice president in 2006.
He graduated from the University of Utah with a bachelor of science degree in mass communications, with a focus on Radio, TV and Film. He and his wife reside in New York, with his daughter and son both in college.
Turner Ad Sales monetizes the company's portfolio of leading entertainment, kids, news and sports properties through advertising and brand activations. Attracting a wide-scale audience of diverse consumers, the collection includes leading media brands CNN, HLN, Great Big Story, TBS, TNT, truTV, Cartoon Network, Boomerang, Adult Swim, Bleacher Report and Turner Sports' high-profile coverage of the NBA, MLB, NCAA, PGA and the newly-formed ELEAGUE. In addition, the company has digital sales partnerships with the NBA, NASCAR, NCAA and PGA.
Turner, a Time Warner company, creates and programs branded news, entertainment, animation and Turner emerging consumer media environments on television and other platforms for consumers around the world.