THE NEW BEN 10 MAKES GLOBAL DEBUT IN Q4 ON CARTOON NETWORK
Wednesday, June 22, 2016
Latest Franchise Begins Worldwide Rollout with Europe, the Middle East, Africa and Asia Pacific and Continues into 2017 with North America and Latin America
Cartoon Network’s newest take on Ben 10, the animated phenomenon that had kids all over the world wanting to transform into their favorite alien, begins its global premiere this Q4 with Europe, the Middle East and Africa (EMEA), and the Asia-Pacific region (APAC), and will continue into 2017 with North America and Latin America (LATAM). A new generation of fans can expect all the high-energy action and fantasy, along with the heart and humour that made it an international sensation when it originally premiered in 2006.
Building on the highly successful franchise about kid hero Ben Tennyson, Ben 10 will introduce a re-imagined Ben, his cousin Gwen, and Grandpa Max, as they travel the country during summer vacation. When Ben finds the Omnitrix, a mysterious watch that transforms him into 10 different friendly aliens, a world of extraterrestrial superpowers opens up to him. The series is produced by Cartoon Network Studios and created and executive produced by Man of Action Entertainment (Big Hero 6, Generator Rex), with John Fang (Mixels, Generator Rex) on board as supervising producer.
The popularity of the show launched three additional animated series (Ben 10: Alien Force, Ben 10: Ultimate Alien, Ben 10: Omniverse); two animated movies (Ben 10: Secret of the Omnitrix, Ben 10: Destroy All Aliens); and two live-action movies (Ben 10: Race Against Time, Ben 10: Alien Swarm).
A proven success for Cartoon Network, Ben 10 is an established sales sensation led by top-selling toys, interactive and home entertainment franchises generating more than US$4.5 billion in global retail sales to date. Playmates Toys serves as the worldwide master toy partner for the new Ben 10 with a full line of toys based on the series and will include a range of figures, playsets, and role-play items set to launch at retail globally in late 2017.
About Cartoon Network
Cartoon Network, the number one kids’ channel in Asia Pacific, offers the best in original animated content including the multi-award-winning global hits Regular Show, The Amazing World of Gumball and Adventure Time and new comedy We Bare Bears. In 2016, the network welcomes back new series of popular franchises Ben 10 and The Powerpuff Girls. Cartoon Network is available in 31 countries throughout Asia Pacific and is currently seen in more than 88 million pay-TV homes. Internationally, it is seen in 192 countries and over 370 million homes, and is an industry leader with a global offering of the best in award-winning animated entertainment for kids and families, known for putting its fans at the center of everything by applying creative thinking and innovation across multiple platforms. Cartoon Network also reaches millions more through its websites, games and apps, including Cartoon Network Watch and Play and Cartoon Network Anything.
About Turner Asia Pacific
Turner Asia Pacific creates and distributes award-winning brands throughout Asia Pacific. In the region, Turner Asia Pacific runs 63 channels in 13 languages in 37 countries, including CNN International, CNNj, CNN, HLN, Cartoon Network, Adult Swim, Boomerang, POGO, Toonami, World Heritage Channel, Warner TV, Oh!K, TCM Turner Classic Movies, truTV, MondoTV, TABI Channel, and HBO and WB in South Asia. It manages the business of Pay- and Free-TV-channels, as well as Internet-based services, and oversees commercial partnerships with various third-party media ventures; it teams with Warner Bros. and HBO to leverage Time Warner’s global reach. Turner Broadcasting System Asia Pacific, Inc. (“Turner Asia Pacific”) is a Time Warner company.
Associate Director of Communications, Turner