Seth Ladetsky is senior vice president of sales for Turner Sports, managing advertising revenue for the division’s portfolio of digital brands, including NCAA.com and March Madness Live, NBA Digital, NASCAR Digital and PGA.com. Based in New York, he reports to Jon Diament, executive vice president of Turner Sports Ad Sales.
Ladetsky began his career within CNN’s ad sales division. In 2001, he transferred to the digital side of the business as an account executive, and was later promoted to sales manager within Turner Sports Digital. During his close to twenty years with Turner, Ladetsky has overseen digital ad sales spanning the entire portfolio of brands across sports, news and entertainment, including CNN.com, TBS.com, adultswim.com and others. In 2011, Ladetsky was promoted to his current title as senior vice president.
Ladetsky earned his bachelor of arts degree from the University of Pennsylvania, where he pursued a double major in International Relations and Communications. A native of Valley Stream, N.Y, he now calls Milburn, N.J. home with his wife and three children.
Turner Sports, a division of Turner, is an industry leader in televised and online sports programming, airing championship-level sporting events on TBS, TNT and truTV, and managing some of the most popular sports sites on the Internet. Turner Sports’ television lineup includes the NBA, Major League Baseball, the NCAA Division I Men’s Basketball Championship and professional golf. The company’s digital portfolio includes Bleacher Report, NCAA.com and March Madness Live, and PGA.com, as well as an accompanying collection of mobile websites and connected device apps. Turner Sports and the NBA also jointly manage NBA Digital, which includes NBA TV, NBA.com, NBA LEAGUE PASS, NBA Mobile, the NBA Game Time App, NBADLEAGUE.com and WNBA.com.
Turner Ad Sales monetizes the company's portfolio of leading entertainment, kids, news and sports properties through advertising and brand activations. Attracting a wide-scale audience of diverse consumers, the collection includes leading media brands CNN, HLN, Great Big Story, TBS, TNT, truTV, Cartoon Network, Boomerang, Adult Swim, Bleacher Report and Turner Sports' high-profile coverage of the NBA, MLB, NCAA, PGA and the newly-formed ELEAGUE. In addition, the company has digital sales partnerships with the NBA, NASCAR, NCAA and PGA.
Turner, a Time Warner company, creates and programs branded news, entertainment, animation and young adult media environments on television and other platforms for consumers around the world.