TURNER’S CARTOON NETWORK AND CNN LAUNCH ON KOREA'S POOQ PLATFORM
Thursday, April 28, 2016
HONG KONG (APRIL 28, 2016) – CNN International, the number one international TV news channel, and Cartoon Network, Asia Pacific’s leading kids’ channel*, have increased their distribution in Korea with an agreement with pooq, an N-Screen platform.
The growing subscription service allows live video streaming and video on demand across multiple screens and is currently providing content to 400,000 paying users. Non-paying subscribers to pooq can also watch the two Turner channels for free but only as short previews and only in Korea.
Phil Nelson, Turner’s Managing Director of North Asia, said: “This is the first-of-a-kind launch for us in Korea. To reach an expanded audience via an innovative new service like pooq is an important landmark in making our content available everywhere. Cartoon Network and CNN International are Turner’s international flagship brands and genuine world-class products.”
Pooq is operated by CAPTV (Content Alliance Platform), a joint-venture company formed by KBS, MBC and SBS. Since its launch in 2012, pooq has secured more than 50 terrestrial and pay-TV channels, 1.7 million VOD titles and 3,500 movies on demand. Currently, pooq has a total subscription base of 1.7 million and is growing rapidly.
As the U.S. election draws nearer, CNN International is demonstrating that it is the news destination of choice. Cartoon Network is also building up for a big year with several of its powerhouse original franchises dominating the channel, including new episodes of The Powerpuff Girls, Ben 10, Adventure Time and We Bare Bears.
*Australia OzTAM national STV overnights, Kids 5-12, 0600-2359 daypart; India BARC Media Works (all India including LC1 & Rural), Kids 4-14, 0200-2559 daypart; Nielsen Korea, Kids 4-14, 0200-2559 daypart; Nielsen Malaysia, Kids 4-14, 0200-2559 daypart; Nielsen Taiwan, Kids 4-14, 0200-2559 daypart; Nielsen Thailand One-Merged, Kids 4-14, 0200-2559 daypart; MediaLogic (Pakistan), Kids 4-14, 0200-2559 daypart; Kantar Media Philippines MegaTAM, Kids 2-12, 0200-2559 daypart; Kantar Media Singapore, Kids 4-14, 0300-2659 daypart.
For more information, please contact:
Director of Communications, Turner Asia Pacific
Department Manager of Media Cooperation, Content Alliance Platform Inc.
About Turner Asia Pacific
Turner Asia Pacific creates and distributes award-winning brands throughout Asia Pacific. In the region, Turner Asia Pacific runs 63 channels in 13 languages in 37 countries, including CNN International, CNNj, CNN, HLN, Cartoon Network, Adult Swim, Boomerang, POGO, Toonami, World Heritage Channel, Warner TV, Oh!K, TCM Turner Classic Movies, truTV, MondoTV, TABI Channel, and HBO and WB in South Asia. It manages the business of Pay- and Free-TV-channels, as well as Internet-based services, and oversees commercial partnerships with various third-party media ventures; it teams with Warner Bros. and HBO to leverage Time Warner’s global reach. Turner Broadcasting System Asia Pacific, Inc. (“Turner Asia Pacific”) is a Time Warner company.
Contents Alliance Platform is joint-venture between Korea Broadcasting System (KBS) and other terrestrial broadcasting companies in Korea. Contents Alliance Platform operates an OTT platform, known as pooq. pooq is a service which provides TV broadcasting, movies, animation, sports, and other content in both linear and non-linear, and is mainly run via the website (http://www.pooq.co.kr), smartphone applications, a smart TV app, and Chromecast 2.
About CNN International
CNN’s portfolio of news and information services is available in seven different languages across all major TV, digital and mobile platforms reaching more than 420 million households around the globe, including over 72 million across the Asia Pacific region. CNN International is the number one international TV news channel according to all major media surveys across Europe, the Middle East and Africa, the Asia Pacific region and Latin America and recently expanded its US presence with its launch on CNNgo. CNN Digital is a leading network for online news, mobile news and social media. CNN is at the forefront of digital innovation and continues to invest heavily in expanding its digital global footprint, with a suite of award-winning digital properties and a range of strategic content partnerships, commercialised through a strong data-driven understanding of audience behaviours. Over the years CNN has won multiple prestigious awards around the world for its journalism. CNN has 41 editorial offices and more than 1,100 affiliates worldwide through CNN Newsource. CNN International is part of Turner, a Time Warner company. Get the latest social media updates from CNN at: facebook.com/cnninternational @cnnasiapr
About Cartoon Network Asia Pacific
Cartoon Network, the number one kids’ channel in Asia Pacific, offers the best in original animated content including the multi-award-winning global hits Regular Show, The Amazing World of Gumball and Adventure Time and new comedy We Bare Bears. In 2016, the network welcomes back new series of popular franchises Ben 10 and The Powerpuff Girls. Cartoon Network is available in 31 countries throughout Asia Pacific and is currently seen in more than 85 million pay-TV homes. Cartoon Network also reaches millions more through its websites, games and apps, including Cartoon Network Watch and Play and Cartoon Network Anything.