TURNER CHANNELS CELEBRATE 'BATMAN V SUPERMAN' IN STYLE
Tuesday, March 1, 2016
~HBO’s “RUSHH” app offers a once-in-a-lifetime opportunity to attend the Red Carpet event in London~
~Exclusive superhero movies on Toonami~
Mumbai, March 2016– Turner-operated channels, including HBO and Toonami, are celebrating the biggest movie of the year “BATMAN v SUPERMAN: DAWN OF JUSTICE” and are pulling out all stops to make viewers a key part of the experience. The celebrations kick off with a competition to attend exclusive Red Carpet events in India and Europe, along with exclusive BATMAN vs SUPERMAN merchandise.
Toonami and HBO are both known for their innovative ways of reaching consumers and enhance their TV-watching experience. This month, there is a special treat for fanboys and girls on Toonami – TV’s “home of superheroes” – is showcasing special Batman and Superman movies on Saturdays and Sundays at 11:45am. All of Turner’s kids channels – Cartoon Network, POGO and Toonami – will also have special contests for the superhero fans that will help them win exclusive BATMAN v SUPERMAN movie merchandise.
Living up to its new brand philosophy – #LIKENEVERBEFORE – HBO, the premium English movie channel, will give the consumers once-in-a-lifetime opportunity via its new mobile app. By downloading “RUSHH”, users can enter a competition to win a chance to rub shoulders with celebrities on red-carpet premiere events in London, Delhi and Mumbai.
HBO and Turner’s WB channel will also air a spellbinding "Choose your Side" teaser, promoted across social media and numerous digital platforms. The Warner Bros. film premieres in cinemas in India on March 25.
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For further details:
About HBO in South Asia
Launched in September 2000, HBO is a 24-hour English language movie channel available to viewers in South Asia (India, Pakistan, Maldives and Bangladesh). HBO brings the best of Hollywood by premiering top blockbuster movies on television using content from many studios and independent movie companies, including Paramount, NBC Universal and Warner Bros. In South Asia, HBO is operated by Turner Broadcasting System Asia Pacific, Inc., which is a wholly-owned subsidiary of Turner, a Time Warner company. For more information, visit: www.hbosouthasia.com.
About Toonami in Asia
Toonami is the ultimate home of the superhero. Packed with high-octane, top-rating animated series, Toonami is a dedicated destination for young action and adventure enthusiasts. Toonami is a superhero fantasy: a full-tilt, rollercoaster ride of adventure, quips, drama and a whole lot more. Featured action franchises include Justice League Unlimited, Dragon Ball, Teen Titans, WAKFU: The Animated Series, Transformers: Robots in Disguise and Batman. The channel is currently available in several countries in Asia Pacific including India, Indonesia, Philippines, Hong Kong, Singapore and Thailand. Toonami is a brand created and distributed by Turner, a Time Warner Company.
About Turner Asia Pacific
Turner creates and distributes award-winning brands throughout Asia Pacific. In the region, Turner runs 64 channels in 13 languages in 38 countries, including CNN International, CNNj, CNN, HLN, Cartoon Network, Adult Swim, Boomerang, POGO, Toonami, World Heritage Channel, Warner TV, Oh!K, TCM Turner Classic Movies, truTV, WB, MondoTV, TABI Channel and HBO in South Asia. Turner Broadcasting System Asia Pacific, Inc. is a wholly-owned subsidiary of Turner, a Time Warner company.