TURNER STRIKES CONTENT DEAL WITH NINE AND LAUNCHES ‘ADULT SWIM’ BRANDED BLOCK ON 9GO!
Friday, July 8, 2016
Hit animation series Rick and Morty to make FTA prime-time debut in Australia
SYDNEY (July 8, 2016) – Adult Swim, Turner’s irreverent brand of young-adult comedy, has found a new home in Australia under a syndication agreement with Nine.
Nine’s 9GO! channel will host a weekly one-hour, Adult Swim-branded, block of programs every Sunday evening, starting July 10. The Adult Swim block will feature hit shows such as Aqua Teen Hunger Force, Harvey Birdman, Robot Chicken, Squidbillies and The Venture Bros.
Nine has also picked up the local format rights to Adult Swim’s FishCentre, which will introduce the block each week The deal marks a free-to-air debut for many of these shows, including Rick and Morty, Adult Swim’s hit animation from Dan Harmon and Justin Roiland, which will debut on the channel later in the year.
Robi Stanton, Turner Australia’s General Manager, said: “Adult Swim has a great new home in Australia. This partnership announcement with Nine will no doubt excite comedy-craving late teens and young adults across the country. Adult Swim produces some of the wackiest, craziest and cheekiest shows out there, and there’ll be only one destination on Sunday late nights – and that’s 9GO!.”
Adult Swim has been described as a life-changing pseudo-network – it’s not just television, it’s a way of life. Virtually nothing is sacred and nothing is safe, and viewers can certainly expect the unexpected.
Hamish Turner, Nine’s Director of Acquisitions, said: “Adult Swim is an iconic brand that continues to challenge its audience with a subversive and irreverent brand of comedy. We are proud to be bringing it to our audience in an Adult Swim late-night block on 9GO!, as well as making it available for catch-up and live streaming on 9Now. In partnering with Adult Swim, we have uncovered the network’s next big stars, making their debut on the Aussie version of FishCentre on Sunday July 10 at 11:30pm.”
Audiences can download the app or go to 9now.com.au to find the best of Adult Swim content in one place.
Adult Swim can also be seen on The Comedy Channel on Foxtel, as well as Netflix, which carries Rick and Morty.
NOTE TO EDITORS:
Web address where the Adult Swim content will be housed:
For further information, contact:
James Moore, Director of Communications, Turner Asia Pacific
+852 3128-3720 / James.Moore@turner.com
Sean Salter, Network Publicist for 9GO! and 9Gem, Nine Network
+61-8-7326-1116 / email@example.com
About Adult Swim
Adult Swim (AdultSwim.com), launched in 2001, is Turner’s network offering original and acquired animated and live-action series for young adults. In the US, Adult Swim is basic cable’s #1 network with persons 18-34 and 18-49, and is seen in 94 million US homes and beyond. Adult Swim is part of Turner, a Time Warner company that creates and programs branded news, entertainment, animation and young adult multi-platform content for consumers around the world.
About Turner Asia Pacific
Turner Asia Pacific creates and distributes award-winning brands throughout the region, running 63 channels in 14 languages in 37 countries. These include CNN International, CNNj, CNN, HLN, Cartoon Network, Adult Swim, Boomerang, POGO, Toonami, World Heritage Channel, Warner TV, Oh!K, TCM Turner Classic Movies, truTV, MondoTV, TABI Channel, and HBO and WB in South Asia. Turner manages the business of Pay- and Free-TV-channels, as well as Internet-based services, and oversees commercial partnerships with various third-party media ventures; it teams with Warner Bros. and HBO to leverage Time Warner’s global reach. Turner Broadcasting System Asia Pacific, Inc. (“Turner Asia Pacific”) is a Time Warner company.
9GO! is a youth orientated channel targeting all audiences under the age of 40 with a mix of Comedy, Reality, General Entertainment, Movies, Animation and Drama. 9GO! is the No.1 multichannel for People 25-54, 18-49, 16-39, GBCH and Kids 0-17 since launch and is currently leading Survey Year to Date 2016 for the same demos.