Verão Cartoon Network a Top Summer Holiday Destination in Brazil!
This year, Verão Cartoon Network (Carton Network Summer) returned to São Paulo to great fanfare: the 14-day event brought in a record-breaking 55,000 people, including 24,000 kids! The event was held in Villa Lobos Park, one of the top leisure spots in the city.
Among the dozens of attractions designed to immerse kids in the Cartoon Universe, the most popular Verão Cartoon Network experience was the Ice Kingdom Tobogan. At 16 meters high, this ride featured the world’s largest inflatable toboggan and was enjoyed by 17,000 people. The Powerful Tyrolean, the Alien Jump and the Human Slingshot were also super popular, as were the meet & greet sessions that allowed fans to hang out with their favorite characters. The event format was so well received that 93% of visitors said they planned to return in 2019!
Almost 150 people from across the company worked to make this year’s Verão Cartoon Network event the best fan experience ever. As a big finale, this year’s CN carnival block, "Mamãe Eu Quero," had everyone on their feet with music, dancing and lots of animation. The sponsors Huggies®, CVC, TODDYNHO ® and Sunny Toys and supporting brands Ri Happy and Bituffo also provided unforgettable experiences for attendees.